My Learning Space
​Space to take notes, learn and share.
Snowflake Object Model
The Snowflake object model is a hierarchical framework that organizes and manages data within the Snowflake cloud data platform . An "object" itself refers to a logical container or structure that is used to either Store data, Organize data, or Manage data. From the...
Exporting GA4 data from BigQuery to Snowflake
Exporting GA4 data from BigQuery to Snowflake In a previous article, we have already explored how to export data grom GA4 to BigQuery. In instances, where we want to migrate data from BigQuery to another platform like snowflake, BigQuery offers a few options. BigQuery...
Association Rule Learning in Marketing Analytics
Association Rule Learning is used to find relationships between items or events in large data sets. The primary goal of Association Rule Learning is to identify frequently occurring patterns in data to reveal hidden relationships. How Association Rule Learning works?...
Classification model using AutoML in Vertex AI
What is Vertex AI? Vertex AI is Google's solution for problem-solving in Artificial Intelligence domain. To put things into context, Microsoft provides Azure Machine Learning platform for artificial intelligence problem solving and Amazon has Sage Maker for solving AI...
Practical Application of Logarithms
What is Logarithm A logarithm is an inverse function of exponentiation. A simplified way of saying the same would be, that a logarithm is the opposite of an exponent. E.g. The exponent form can be written in its (opposite) logarithm form as...
Facebook Campaigns for Marketing Analytics
This article aims to summarise attributes available in any facebook campaign at the time of configuration. Having an overview of campaign attributes available is handy in understanding what can be analyzed,configured and managed within facebook campaigns. Depending on...